Yes, the style with the baggy clothes and the hat fits the idea of a biologist in the Amazon, with a casual touch.
But what stands out is how she speaks: the rhythm, the way she constructs her sentences, and the jokes she makes.
While few channels could get away with showing just a few pictures, her rhythm, her facial expressions, and the beat that runs through her body as she speaks are more than enough to hold attention.
I believe this is an outstanding example of how someone can bring their own character into their communication.
What's on Your Mind?
Speaking of style, let me introduce you to Christine Ho. I stumbled upon her on LinkedIn by accident.
Deep into the science, but unique because she’s honest and entertaining.
Check out the post on the left or right, or scroll through her channel to get an impression of her style.
I thought I’d include her because she shows that no matter what your research is on, you can captivate people.
Her thumbnail ideas are often creative and a little playful. And so is her writing.
What Christine Ho also shows is that you don’t need an editor or endless hours of research to engage people.
A New Perspective
Lastly, I want to highlight two channels that I love because they show what a shift in perspective can do.
3Blue1Brown does two things exceptionally well: Taking common math concepts and explaining them from an unconventional angle. Secondly, designing stunningly insightful visuals instead of limiting himself to formulas.
This is your advantage whenever you find yourself approaching a topic differently from everyone else.
Whether it’s the way you think, the way you explain, or the fact that you studied one subject and then moved into another, a different perspective is always refreshing.
Speaking of different, let me also mention Dr. Plants, who turns biology into, well, stories, I would say.
I really enjoyed this video, although I have to admit that, watching it again, I find the beginning almost a bit too over the top. Anyhow, the filmmaking and sound effects make the experience truly visceral.
Especially in this video, notice how “playing around with ants” turns into an exciting intro, a calm, relaxing middle section, and a captivating ending.
If you’re immersed, you won’t notice it, but he plays with music, sound effects, and camera work so much that an originally geeky “terrarium story” turns into an entertaining video.
These videos are immersive and evoke emotions in a way you wouldn’t expect.
I hope these videos bring you as much inspiration and joy as they did me!
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